The Winter Olympics is lower than two weeks away, however you’d be forgiven for not noticing. So, the place are all of the advertisements?

The controversy surrounding China’s human rights file has dampened Winter Olympics advertising and marketing plans for broadcasters and types.

With below two weeks till the opening ceremony in Beijing on February 4, broadcasters and sponsors are simply beginning to unveil advertising and marketing plans for the occasion. The BBC was the primary to air its trailer, on February 21, however with no point out of the host nation, whereas Discovery detailed its plans yesterday.


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