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Curtain Fell on the WWSE 2022 in Beijing, Bringing Refreshing Modifications to the Ice and Snow Business within the “Publish-Winter Olympics Period”

BEIJING, Sept. 9, 2022 /PRNewswire/ — On September 5th, the World Winter Sports activities (Beijing) Expo 2022 (hereinafter known as the “WWSE”), co-hosted by Asia Digital Group, was concluded in Shougang Park, Beijing. Since its inception in 2016, it has been held yearly and backed by the Worldwide Olympic Committee (IOC), the Affiliation of Worldwide Olympic Winter Sports activities Federations (AIOWF), the Beijing Organizing Committee for the 2022 Olympic and Paralympic Winter Video games (BOCOG), the Chinese language Olympic Committee and the All-China Sports activities Federation.

As a legacy of the Olympic Winter Video games, the WWSE 2022 has continued the theme of “The Energy of Ice & Snow”. Aiming to understand the reference to worldwide winter sports activities sources to stimulate the event of China’s ice and snow trade, it has built-in exhibitions, boards, trade docking and supporting actions in a complete method to construct a bridge connecting extra ice and snow enterprises with the world at giant.

Secretary of the CPC Beijing Municipal Committee Cai Qi made an inspection tour of the exhibition corridor of the WWSE on September 1st, the very opening day of the expo. Li Yingchuan, deputy head of the Normal Administration of Sport of China (GASC), Zhang Jiandong, vice mayor of Beijing and government vice chairman of the BOCOG, Liu Jingmin, government vice chairman of the Beijing Olympic Metropolis Growth Affiliation (BODA) and Fu Xiaohui, secretary-general of the BODA and member of the Government Committee on the World Union of Olympic Cities visited the cubicles of Austria, Liaoning Province, Yulin Metropolis, Yanqing District, Capital College of Bodily Schooling and Sports activities, Japan Nationwide Tourism Group, Poma, TechnoAlpin Group, ilodo, Pleasure Billiards, Orient Health & Well being, Swix, Enlio and good household, accompanied by Founding Chairman of IDG capital Hugo Shong, President of Asia Digital Group Zhu Dongfang, and Government Vice President of Asia Digital Group Zhang Li.

As essentially the most influential expo within the world ice and snow trade, this WWSE has additional strengthened the combination of world ice and snow sources, with an internationalization price of almost 68%. It has attracted greater than 20 ice and snow nations together with Austria, Italy, Japan, Canada, France, the Netherlands, Finland, the United Kingdom and Slovenia to take part on-line or offline and concerned over 600 manufacturers as exhibitors and 200,000 some winter sports activities lovers as guests through the five-day ice and snow feast. Quite a lot of authorities officers out and in of China, officers from the IOC and different worldwide sports activities organizations, executives of ice and snow firms, specialists from the ice and snow trade, and elites in associated industries attended the discussion board, successfully selling the connection, alternate and integration of sources in worldwide sports activities trade.

The worldwide affect of the WWSE and participation of holiday makers have been additional upgraded, arousing enthusiastic responses from all walks of life. Greater than 600 authoritative media from all around the world, together with Folks’s Day by day, Xinhua Information Company, and China Media Group coated the occasion in an all-round manner, and printed over 2,000 stories, which has promoted the popularization of ice and snow sports activities and opened up new prospects for the event of the ice and snow trade.

Taking Benefit of the Olympic Winter Video games to Construct an Trade Platform for World Ice and Snow Business

Following the profitable holding of the Beijing 2022, the ice and snow trade has ushered in large market with rising alternatives. Company from completely different circles performed in-depth discussions and exchanged concepts on sizzling matters akin to the event and integration of the worldwide sports activities trade, the sustainable growth of the ice and snow trade within the post-Winter Olympics period, and good sports activities.

The Beijing Olympic Winter Video games and the ice and snow trade had been adopted with curiosity as earlier than within the Fundamental Discussion board of the Worldwide Sports activities Companies Commerce Convention & the World Winter Sports activities (Beijing) Expo.

Li Yingchuan proposed that, counting on China’s super-large market, the potential of sports activities providers commerce is big in the long term. Particularly, the “chilly sources” of the ice and snow trade are being reworked into “sizzling financial system”, benefiting from the profitable holding of the Beijing 2022 and the belief of the aim of “partaking 300 million individuals in winter sports activities”, which can foster new drivers of development for sports activities providers commerce.

Zhang Jiandong identified that beneath the management of the Chinese language authorities, this yr has witnessed each effort made by us to beat difficulties and challenges such because the COVID-19, and the presentation of a streamlined, secure and splendid Olympic Video games to the world. The profitable internet hosting of the Beijing 2022 has additional stimulated the sports activities enthusiasm of tons of of thousands and thousands of Chinese language individuals. He careworn that it’s crucial to offer full play to some great benefits of the dual-Olympic metropolis, and promote the event of mass sports activities, aggressive sports activities, and the sports activities trade in an all-round manner, in order to make residents’ lives extra colourful and the town stuffed with vitality.

Government Director of the Olympic Video games on the IOC Christophe Dubi acknowledged in his video speech that how proud we’re that the video games that had been simply delivered had been excellent. And we at all times knew concerning the formidable willingness and capabilities and dedication that we had been going through with the organizers in China and Beijing. Moreover, President of the Worldwide Biathlon Union Olle Dahlin put ahead that this yr’s WWSE is especially necessary because it’s the primary version to happen after the Beijing 2022 Olympic Winter Video games. Beforehand, this Expo was used to help with the preparation for the video games. It was a possibility for the Chinese language and worldwide sports activities neighborhood to attach, share finest follow and plan for how one can maximize the Beijing 2022. Now we’re in a post-Olympic period. It is extra necessary than ever that legacy shouldn’t be forgotten. Key to this may rightly be persevering with to spend money on winter sport.

As well as, visitors who acquired concerned in the principle discussion board offline or by way of video to supply solutions on selling the event of the ice and snow trade in addition to the high-quality integration of ice and snow with sports activities embrace Deputy Director of the Sports activities Financial system Division on the GASC Peng Weiyong, Director of the Beijing Municipal Bureau of Sports activities Zhao Wen, British Commerce Commissioner for China John Edwards, Minister Counsellor of the Division for Worldwide Commerce on the British Embassy Beijing Sohail Shaikh, President of the World Skilled Billiards and Snooker Affiliation Jason Ferguson, President of the Worldwide Sports activities Press Affiliation Gianni Merlo, Chairman of the China Sled Affiliation and Deputy Director of the Sustainable Growth Committee on the BOCOG Zhao Yinggang, Michael Berger, counsellor of the Business Workplace on the Austrian Embassy in China, Counsellor for Well being, Welfare and Sports activities on the Embassy of Kingdom of the Netherlands in Beijing Nico H. Schiettekatte, Chairman of the Yulin Metropolis Committee of the CPPCC of Shaanxi Province Zeng Dechao, Normal Supervisor of Doppelmayr China Li Yanqiu, Director of the Engo Division at TechnoAlpin Group Shen Yumei and Government Vice President of Asia Digital Group Zhang Li.

Peng Weiyong launched and interpreted the Report on China’s Sports activities Companies Commerce (2021), which clarifies the established order of China’s sports activities providers commerce trade supported by information and factors the best way ahead. Moreover, the Analysis Report on China’s Winter Sports activities Business Growth (2022) was launched by Zhang Li for the reference of the ice and snow trade.

Along with the Fundamental Discussion board, the WWSE 2022 organized a dozen of parallel boards and supporting actions such because the Olympic Metropolis Growth Discussion board, the Out of doors Residing Discussion board and the Sports activities Science and Expertise Entrepreneurship Competitors to collect world knowledge, search options for all events within the ice and snow trade, and additional deepen the alternate and cooperation of worldwide sources.

Connecting Chinese language and Abroad Markets to Present a High Enviornment for Ice and Snow Exhibitors

The WWSE 2022 has been the primary main ice and snow trade occasion held on-line and offline in China because the Beijing Olympic Winter Video games. The video games have ignited the keenness of all Chinese language individuals for ice and snow. The WWSE has as soon as once more spurred on the event of ice and snow trade with higher confidence, though the event of China’s sports activities trade and ice and snow sports activities encountered sure challenges from components such because the COVID-19 epidemic. The exhibition space was full of holiday makers, from nonagenarians to babbling kids, all immersed within the ambiance of ice and snow. The profitable convening of this worldwide occasion has enabled the mass to launch their long-held enthusiasm for ice and snow.

As one of many hosts of the expo, Asia Digital Group has been deeply concerned within the preparation of the WWSE in the previous couple of years. In response to its Government Vice President Zhang Li, this nice occasion has not solely attracted giants from the worldwide ice and snow trade to hitch us, however what’s extra gratifying is that with the event of China’s ice and snow trade in recent times, an increasing number of ice and snow enterprises in China have steeled themselves, steadily developed and shined on the stage of the WWSE.

Many well-known Chinese language and abroad enterprises have performed docking and exchanges by way of this worldwide platform. TechnoAlpin Group from Italy, chargeable for ice and snow making within the Beijing Olympic Winter Video games, showcased its cutting-edge ice and snow black applied sciences such because the TR10 automated gun-type snowmaker and the Engo IceWolf Basic ice resurfacer. TechnoAlpin, as a number one firm within the world snowmaking trade, has a market share of over 60%. Exhibitors and guests can have a greater understanding of the snowmaking expertise of the world’s high ski resorts right here.

Austria, along with Doppelmayr and different well-known Austrian ice and snow manufacturers, offered the high-quality “Made in Austria” services and products to the general public in a nationwide pavilion. Amongst them, the indoor ski simulator in entrance of the sales space of Doppelmayr attracted many guests to “unlock” their first snowboarding expertise. The complete service strategy of snowboarding was displayed on web site with two cableways positioned within the middle of the venue and an entry management system put in on the entrance. Guests may expertise the attraction of alpine snowboarding, ski leaping and different occasions of the Olympic Winter Video games with the assistance of VR and AR tools.

As one of many three main competitors zones of this Olympic Winter Video games, Yanqing constructed the Eye of Haituo with LED screens within the middle of the exhibition corridor, primarily based on Xiaohaituo Mountain, the place the core space of the competitors zone is positioned. What’s extra, varied Olympic Winter Video games and ice and snow associated displays scattered on the hexagonal prism of snowflakes attracted numerous exhibitors to take photos to share them on social media or for reminiscence. The sales space of Yanqing has enhanced the interplay and conveyed the keenness of the Olympic Winter Video games extra intently to guests, displaying the distinctive attraction of ice and snow sports activities to the world.

Exhibitors from abroad famous ice and snow firms and establishments, akin to POMA in France, Swix in Norway, and the Japan Nationwide Tourism Group, appeared at this WWSE with up-to-date merchandise and tourism tasks, displaying merchandise in addition to speaking with and studying from friends with high degree on this planet.

Shijingshan District confirmed the achievements of this “dual-Olympic district” from a number of views by integrating parts of the ice and snow trade. The Worldwide Ski Federation (FIS) Beijing Liaison Workplace debuted the Dynamic Friction S-LAB, and China’s first complete sports activities middle constructed by Tus-Ice & Snow Group with the theme of ice sports activities was unveiled on the expo, in order that guests can really feel the attraction of ice and snow introduced by expertise up shut.

Secretary of the CPC Shijingshan District Committee of Beijing Municipality Chang Wei mentioned that Shijingshan District is confronted with the chance of strategic significance to be built-in into the brand new growth sample of Beijing, capital of China and it is in a vital interval of transformation and concrete revitalization. The district will seize the valuable alternative led to by the post-Winter Olympics period and the driving power from the revitalization of Shougang, deeply implement the event technique of city renewal and industrial transformation and make each effort to construct the brand new landmark of city revitalization of “Embracing a Higher Future” to push the west gate of the capital to the next degree. Zhang Li, dean of the Faculty of structure at Tsinghua College, identified that the brand new connection of sports activities, structure and concrete renewal as soon as made the Huge Air Shougang one of many sizzling matters on Chinese language and abroad social media. It’s anticipated that extra new applied sciences may be built-in into Shijingshan in addition to the design of high-quality city renewal tasks in Beijing.

In the meantime, Liaoning Province, Yulin Metropolis from Shaanxi Province and different ice and snow powers in China confirmed their wealthy sources in ice and snow trade. Amongst them, Yulin Metropolis displayed wool and cashmere clothes with native traits, and the cross-border mixture of style and ice and snow sports activities like this attracted many guests to cease and respect. As well as, China’s well-known sports activities enterprises, akin to Jam Session Sports activities, SNOWELAN, Orient Health & Well being, good household and ilodo, paraded their most superior tools and services.

The Out of doors Sports activities Exhibition Space Has Totally Generated the Public’s Ardour for Sports activities

Assorted supporting actions at every WWSE have reached winter sports activities lovers and folks engaged within the trade to a big extent. A sequence of supporting actions displaying the highlights of the ice and snow trade embrace the Sports activities Science and Expertise Entrepreneurship Competitors and the Business TOP Awards for enterprises and establishments, and the Sports activities Tools Style Present, the Expertise for Camp Life, and mass sports activities for most of the people, which have been extensively acclaimed and welcomed.

Scientific and technological innovation has performed a significant function within the growth of ice and snow energy. As a spotlight of this WWSE, the Sports activities Science and Expertise Entrepreneurship Competitors gathered eight entrepreneurial groups from China in sports activities science and expertise, sports activities tradition, sports activities tourism and different associated fields. The competitors beneath clean operation has acted as a superior alternate and cooperation platform for these engaged within the trade, and has helped the Chinese language sports activities trade to embrace free growth of all types.

The lists of High 10 Ski Resorts (China), High Winter Locations of the Yr and High Manufacturers Awards for World Modern Enterprises beneath the Worldwide Main Manufacturers in Winter Sports activities had been unveiled on September 3rd and the winners shall be new benchmarks within the trade.

On high of deepening industrial cooperation and selling the event of sports activities, this WWSE has stirred the general public’s ardour for health. A 9,000-square-meter sports activities space was set as much as convey collectively common sports activities akin to tenting, standup paddleboarding, frisbee, archery and snowboarding. The expertise areas for Decathlon, Liri Tent, UYN Sports activities Tools, leisure automobiles and outside life and water sports activities have exhilarated the general public whereas displaying the vitality of the sports activities market.

The on-site actions had been extremely enticing. Guests may really feel the attraction of archery within the sales space of Decathlon, and skilled the enjoyment of paddleboarding within the water sports activities space. Furthermore, lengthy queues may very well be seen within the expertise areas for frisbee, ice chuiwan (golf-like recreation in historical China), and billiards. So right here was the most well-liked place within the exhibition corridor.

Fashions in essentially the most cutting-edge ski clothes and supporting tools appeared on the style present, the place sports activities and style parts merged, and guests heaped reward on this feast and recorded these great moments with their cellphones.

Experiencing a sequence of ice and snow sports activities akin to snowboarding and curling can be an indispensable a part of every WWSE. An excessive amount of giant ice and snow sports activities tools caught the attention of holiday makers, who then acquired concerned actively, particularly youngsters. These assorted supporting actions have stimulated the keenness of the general public for sports activities, facilitated the promotion of winter sports activities and the event of sports activities, and totally coated your complete chain of the sports activities trade.

The WWSE has develop into the biggest, most authoritative {and professional} expo within the world ice and snow trade after seven years of growth since 2016 and remained dedicated to constructing an ice and snow feast for these engaged within the trade in addition to winter sports activities lovers. With the profitable holding of the Beijing Olympic Winter Video games and the belief of the aim of “encouraging 300 million individuals throughout China to embrace winter sports activities”, the WWSE will launch extra constructive components, in order that the dividends will profit the event of ice and snow enterprises, sports activities and industries to the best extent, and increase China’s ice and snow providers commerce, entice extra extraordinary individuals to comply with ice and snow with curiosity and convey refreshing modifications to the ice and snow trade within the “post-Winter Olympics period”.

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SOURCE Asia Digital Group

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